2024 World Display Industry Innovation and Development Conference Held in Chengdu

The ‘2024 World Display Industry Innovation and Development Conference’, co-hosted by the People’s Government of Chengdu, Sichuan Province’s Department of Economy and Information, and Sichuan Province’s Bureau of Economic Cooperation, was grandly held in Chengdu from December 19th to 20th. With the theme ‘Displays Everywhere, Reflecting Infinite Possibilities’, the conference gathered top industry experts and corporate representatives from around the globe to discuss the future development of display technology.
WuTong Technology: A Pioneer in Virtual-Real Interaction Content Production and Metaverse Scene Construction


At the sub-forum ‘Global Future Display Innovation Technology Exchange and Docking’, Sichuan WuTong Technology Co., Ltd., as a pioneer in the field of virtual-real interaction content production and metaverse scene construction, was selected as one of the ‘Top 50 Chinese VR Companies of 2024’ due to its solid technical strength and forward-looking innovative concepts. This honor is not only a recognition of WuTong Technology’s past achievements but also an expectation and encouragement for its future development. Mr. Yuan Liang, General Manager of WuTong Technology, spoke as a representative of the top 50 companies and participated in the roundtable forum, sharing his unique insights on the application prospects of display technology in the AR/VR field.


‘Panda·1869’: Embarking on an XR Large-Space Immersive Journey Through Time and Space, Exploring a New Chapter of Harmonious Coexistence Between Humans and Nature


When history goes back to 1869, the world ‘saw’ the giant panda for the first time – a rare creature from the mysterious land of the East. Now, ‘Panda·1869’ will lead us through the veil of time to meet these lovely creatures across the centuries. As a highlight of the content display at this year’s World Display Conference, WuTong Technology’s full-process production of ‘Panda·1869’ XR large-space immersive experience premiered! The play is jointly produced by several authoritative institutions: Metaverse and Virtual-Real Interaction Joint Research Institute | Top-Level Design · Blueprint Planning; China Giant Panda Conservation and Research Center | Giant Panda Information Authority Guidance; Perfect World Education | Technical Support · Art Direction; Himalaya | Nationwide Synchronized Distribution; Sichuan Province Giant Panda Ecology and Culture Construction Promotion Association | Giant Panda Ecological Characteristic Cultural Empowerment; Sichuan University of Media and Communications | Music Sound Effects and Motion Capture Guidance.



‘Panda·1869’ uses advanced LBE (Location-Based Entertainment) large-space technology and meticulously designed interactive storylines to take visitors back to Ya’an, Sichuan in 1869, following French naturalist ‘Armand David’, to explore the mysterious deep forests, ancient temple ruins, and karst caves, experiencing an exciting and unforgettable 30-minute scientific discovery journey of the giant panda.


In this incredible journey, you are no longer a bystander but a writer of legendary tales. Every choice, every exploration leads to a new adventure. This is not just a feast for the eyes and soul but also a profound reflection on the relationship between humans and nature. Each participant becomes a part of the story, bearing the mission to protect nature and preserve culture, experiencing an emotional connection that transcends time and space.




Chengdu, Shanghai, and Beijing are launching simultaneously, marking a historic moment. To allow more audiences to share this journey through time and space, Panda·1869 will officially premiere at the ‘Meta Fantasy World’ experience hall in Chengdu Tianfu International Animation City, and will be presented globally in Shanghai and Beijing with an international perspective.


Currently, under the guidance of the China Giant Panda Conservation Research Center and the Sichuan Giant Panda Ecology and Culture Promotion Association, Wutong Technology is constructing a combined online and offline Giant Panda metaverse ecological experience space. This is the first domestic project to apply metaverse technology to the ecological protection and cultural dissemination of giant pandas, with offline physical experience content presented simultaneously in the ‘Meta Fantasy World’.


Wutong Technology is also deeply collaborating with Ximalaya to transform ‘Meta Fantasy World’ into the first Ximalaya·Wonderful Theater in Southwest China. The exhibition plans to successively launch a variety of VR large space immersive experience content, including the XR large space immersive experience drama Panda·1869, the AR immersive interactive content Panda·Chiyan and Panda Thinks Adventure, and several original works, as well as a multiplayer team competition game based on VR large space and perception technology co-created with a Swiss company, looking forward to bringing a new interactive experience to the public.


The core product: Promoting digital transformation across industries and empowering the development of new quality productivity. In addition to the highly anticipated Panda·1869, Wutong Technology also showcased several core products developed based on the self-developed ‘Boundary Coordinate·Metaverse Virtual and Real Interaction Creation Engine’ at the conference. These include the ‘Baijiu Production Digital Twin Visualization Base’ for a well-known liquor enterprise in Luzhou in the industrial metaverse field; the AR immersive interactive content Panda·Chiyan in the cultural tourism metaverse field, combining the concept of digital collections with immersive storytelling; and the ‘MINI FOX 米小狐’ focused VR intervention system for children with autism in the medical metaverse field.


The launch of these products fully demonstrates Wutong Technology’s unremitting efforts and significant achievements in promoting the digital transformation and intelligent upgrade of various industries. Wutong Technology will continue to adhere to the core concept of ’empowering the development of new quality productivity’, continuously explore new technologies and new models, and commit to providing more intelligent and efficient solutions for all industries.
From industrial metaverse to cultural and tourism metaverse, and then to medical metaverse, Wutong Technology is gradually building a comprehensive and deeply integrated digital ecosystem.


In the future, Wutong Technology will continue to work with partners from all walks of life to jointly create a better digital future. Let the power of technology illuminate more unknown fields and contribute more wisdom and strength to social development.



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