Fujian, a land brimming with vitality, has given birth to a cohort of high-growth star enterprises in China’s game industry. Among the gaming landscape of Fujian, Xiamen undoubtedly stands out as a dazzling jewel. Xiamen is not only one of the birthplaces of China’s game industry but also acclaimed as the ‘Whampoa Military Academy’ of the gaming sector. Its early start, rapid development, balanced layout, and prevalent overseas expansion have secured Xiamen’s game industry a significant position both nationally and globally.
The Xiamen government’s support for the game industry is unwavering. In recent years, on the foundation of three software parks, Xiamen has established the first game industry park project in Fujian, providing game companies with broader development space and more convenient services. Additionally, Xiamen has introduced several policies to support the game industry, aiming to enhance its competitiveness and influence. The implementation of these policies has not only attracted more game enterprises to settle in Xiamen but also promoted the sustainable and healthy development of Xiamen’s game industry. Against this backdrop, the second Game Entrepreneur Roadshow has once again taken place in Xiamen, injecting new vitality into the growth and development of Xiamen and China’s game industry. This roadshow is not only an efficient and pragmatic industry exchange event but also a grand gathering that provides assistance to entrepreneurs in the animation and game industry and contributes to the strength of China’s game industry. ‘Game Roadshow’ has facilitated communication and cooperation between small and medium-sized game companies and mature industry companies and investors, helping Chinese game companies to continuously improve product quality and innovation capabilities, and to create more games with core competitiveness. Through project roadshows and free docking sessions, ‘Game Roadshow’ has promoted communication and cooperation between small and medium-sized animation and game entrepreneurs and mature industry companies, as well as facilitated interactions and business dealings between Xiamen’s local animation and game companies and related enterprises worldwide. These high-quality game products provide a solid foundation for China’s game industry to go global. ‘Game Roadshow’ may also activate the strength of overseas Chinese, especially Fujianese, around the world. With their support, Chinese game industry can gain a deeper understanding and adaptation to overseas markets. Through communication and cooperation with overseas partners, Chinese game companies can better understand the needs and preferences of overseas players, thereby adjusting product and market strategies to achieve better localization and promotion. Fujianese, who are mostly overseas Chinese, will play a crucial role in bridging and empowering domestic game industry enterprises, ensuring a strong guarantee for China’s game industry to go global. This roadshow is guided by the Science and Technology and Industry Bureau of Huli District, Xiamen, and is organized by Shanghai Zhuzi Internet, Xiamen Xianxian Network, Xiamen Animation and Game Industry Association, and several other units, all of whom have provided strong support for the successful holding of the event.The founder of the event, Dong Guanjun, has injected more vitality and influence into the event with his legendary experience and deep connections in the gaming industry. He insists on positioning the ‘Game Roadshow’ as a semi-public welfare activity, refusing commercial sponsorship, not charging small and medium-sized CPs, and not demanding membership fees, while protecting the registration information of participating entrepreneurs as much as possible. These measures have won widespread praise and respect in the industry.
To make the ‘Game Roadshow’ more powerful, high-quality, and welcomed by entrepreneurs in the industry, the organizers of the 2nd Game Entrepreneur Roadshow have invited third parties to host various supporting activities to empower the growth and development of enterprises: 1. Xiamen Game Enterprise Recommendation Meeting, hosted by Xiamen Animation Game Industry Association and Xiamen Shenxian Network Company, on December 4, 2024 (Wednesday), from 14:00 to 18:00. 2. Joint Overseas Expansion (12.04 – Xiamen), hosted by GatherOne, DataTower.ai, Guangdada, and topon, on December 4, 2024 (Wednesday), from 14:00 to 17:00. 3. Game Industry VP + Game Attraction (Xiamen Station) Closed-door Dinner, hosted by Game Attraction, on December 5, 2024 (Thursday), from 18:30 to 21:30. 4. Unity Technology Open Day (Xiamen Station) – Team Engine Mini-games & Open Source Hongmeng, hosted by Unity, on December 6, 2024 (Friday), from 9:50 AM to 6:00 PM. At the same time, the operation team warmly reminds the third-party organizers: consider the event theme and the matching of the audience with your own business before attending, use business travel funds cautiously, and do not waste enterprise resources! The 2nd Game Entrepreneur Roadshow in Xiamen will successfully attract the attention of Fujian compatriots from all over the world, injecting new momentum and vitality into the growth and development of China’s gaming industry. It not only promotes communication and cooperation within the Chinese gaming industry, drives the innovative development of the gaming industry, but also provides more possibilities and opportunities for the Chinese gaming industry to go global. We have reason to believe that with the strong support of the Xiamen municipal government and the joint efforts of the majority of game practitioners, the Xiamen gaming industry will usher in a better tomorrow. Semi-public welfare activities like the ‘Game Roadshow’ will continue to contribute to the prosperity and development of China’s gaming industry. The organization of the 2nd Game Entrepreneur Roadshow (Game Roadshow) is not only a strong support for small and medium-sized game entrepreneurs but also a deep activation of the entire gaming industry ecosystem.Let us look forward to the arrival of this grand event and witness the birth of more innovative achievements and the deepening of industrial cooperation.
Xiamen, with its unique charm and strength, is gradually becoming a new business card of China’s game industry! Contact information: Sign up on the official website. WeChat official account for registration: GameRoadshow. Contact person: Male Coke. WeChat: buhekelenan. About Game Roadshow: Game Roadshow is an efficient and practical industry communication platform, dedicated to promoting in-depth communication and cooperation between small and medium-sized animation and game entrepreneurs and mature enterprises in the industry, and helping the continuous prosperity and development of China’s game industry.
